Provincial council of Pontevedra to promote the Smart Destination model after entering into an agreement with SEGITTUR

SEGITTUR and the provincial council of Pontevedra have today signed a collaboration agreement that will see the council promote the Smart Destination model throughout the province.

The agreement, entered into the President of the provincial council of Pontevedra, Cármela Silva, and the Chairman of SEGITTUR, Enrique Martínez Marín, seeks to set out coordinated strategies that promote the implementation of the Smart Destination model in the province.

The protocol was agreed upon by the Taskforce of the Provincial Councils and Island Councils of the DTI Network, created with a view to promoting coordinated actions and services that improve the tourist development of destinations in line with the DTI model, taking into account the specific nature of these supramunicipal institutions.

The Chairman of SEGITTUR took the opportunity to highlight “the role of the provincial council of Pontevedra in promoting the DTI model, as demonstrated as a member of the Executive Committee for the Smart Destinations Network. That’s why it was important that it assume this role of promoting the DTI in the province”.

“This agreement converts us into a catalyst for the knowledge, ideas and projects generated by the DTI Network to spread locally, to our province’s town halls, thus laying the foundations for the tourism of the 21st century” commented the President of the provincial council, who stressed that “today is a very important day because collaboration, understanding how to work together and creating networks is at the heart of good political action”.

Silva reflected on her pride in seeing the provincial institution enter into the agreement as a “promoter of the region, becoming an instrument for bringing smart tourism to all destinations in the province.”

The State Secretariat for Tourism, through SEGITTUR, launched the Smart Destination programme to help make Spanish destinations more competitive in terms of sustainability and accessibility, through new governance models which make use of innovation and technology.

As part of this project, the Spanish Network of Smart Destinations (DTI Network) was set up with the mission of promoting public and public-private collaboration to position destinations at the heart of the public policy in relation to tourism, encouraging the improvement of their competitiveness, promoting synergies and facilitating the necessary transfer of knowledge and the development of products, services and actions of Smart Destinations.