SEGITTUR and Microsoft Spain partner to deliver training in digital capabilities for agents in the tourism sector, through a series of webinars on the technologies available for the sector’s digital transformation.
This training is part of the partnership agreement recently signed between SEGITTUR and Microsoft Spain, in view of accelerating the transformation of destinations and the tourism sector, facilitating access to digital technologies and solutions.
The webinars, starting on 9 June and ending in late 2023, are primarily targeted at managers of tourist destinations, although their content is also of interest to professionals in the sector.
The webinars are intended to make the most advanced technology accessible and easy for the entire tourism value chain, and will cover topics such as innovation in tourism, the data sharing space and generative Artificial Intelligence, and its use cases in tourism.
The webinars will also address technologies such as sandboxes, or digital twins, and the easy use of Artificial Intelligence with predictive models, as well as Low Code and loyalty platforms.
In short, a comprehensive programme that seeks to help professionals in the sector to learn about the latest technologies, which can be used to improve and make tourism management more efficient.