SEGITTUR and the council of Lanzarote enter into an agreement to promote the Smart Destination model on the island

SEGITTUR and the island council of Lanzarote have today signed a collaboration agreement that will see the council promote the Smart Destination model on the island.

The agreement, entered into by the President of the Island Council of Lanzarote, María Dolores Corujo Berriel, and the Chairman of SEGITTUR, Enrique Martínez Marín, aims to establish coordinated strategies that promote the implementation of the Smart Destination model on the island.

The protocol was agreed upon by the Taskforce of the Provincial Councils and Island Councils of the DTI Network, created with a view to promoting coordinated actions and services that improve the tourist development of destinations in line with the DTI model, taking into account the specific nature of these supramunicipal institutions.

The Chairman of SEGITTUR stressed that “it was important for the island council to assume a more prominent role as the promoter of the DTI model, given the interest of the island’s destinations in becoming smart destinations.”

The President of the Island Council of Lanzarote asserted that “it is an honour to be the first council in the Canary Islands to enter into this collaboration agreement, which aims to position us as an innovative destination, with accessible and advanced technological infrastructures and that guarantees the sustainable development of the island.”

The State Secretariat for Tourism, through SEGITTUR, launched the Smart Destination programme to help make Spanish destinations more competitive in terms of sustainability and accessibility, through new governance models which make use of innovation and technology.

As part of this project, the Spanish Network of Smart Destinations (DTI Network) was set up with the mission of promoting public and public-private collaboration to position destinations at the heart of the public policy in relation to tourism, encouraging the improvement of their competitiveness, promoting synergies and facilitating the necessary transfer of knowledge and the development of products, services and actions of Smart Destinations.